For our client we are looking for a CRM Manager in Zurich.
Duties:
- Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty.
- Deciding on the CRM platform structure and architecture ensuring it works seamlessly across the organisation and captures all required information at key points in the customer life cycle.
- Customer Journey Mapping
- Monitor and maximise customer lifetime value strategies ensuring maximum profitability.
- Ensuring the database is segmented effectively for targeted marketing activities.
Background:
- Extensive experience in digital marketing
- Strong background in customer acquisition, re-engagement and retention strategies
We look forward to recieve your application.